Dr. Acosta is categorized as “Sport
Icon”
by Mexican Sport
Confederation
The Mexican Sports Confederation categorized Dr. Ruben Acosta
Hernandez as an “Sport Icon” considering his many years of hard
work and dedication to elevate volleyball to the position it
stands now as the second most important sport in the world.
In a two-page story published in the last issue of its magazine
“Deporte Federado,” the institution points out the success
achieved by volleyball since the inception of the World League in
1990, and emphasize on the attraction the sport had on TV viewers
around the world during the last Olympic Games in Athens.
The organization, presided by Mr. Alonso Perez Gonzalez, mentioned
the expansion the International Volleyball Federation has reached
during the 23 years of presidency by Dr. Acosta.
The publication dedicated its front page to the story on Dr.
Acosta Hernandez and also divulged an editorial opinion regarding
his recent conference before the presidents of National
Federations and directors of Sport Institutes on the topic of
“Management and Administration of Sport Organizations.”
The strategy of Dr. Acosta Hernandez, it says, is well defined and
based on a market analysis about what the sport offers to its
commercial associates and the big effort that is needed to draw
the attention of sponsors as fundamental pieces for the sport
development.
Perez Gonzalez makes an appeal to all Mexicans sport leaders to
follow this pattern as a model of vanguard which will permit to
the sport organizations to impulse the athletes of the country to
safely port.
The story states out that Ruben Acosta is one Mexican very proud
of his work in favour of volleyball.
It also says that he resisted a battle loaded with slanders,
egoisms and enormous envies” and this year he will reach 23 years
at the helm of the International Volleyball Federation (FIVB).
In reference to the growth of volleyball since 1990 to unsuspected
levels, Acosta is quoted saying that the World League “is fabulous
now with a total prize of US$20 million, besides the interest
created with the involvement of 120 TV stations around the
planet.”
The President of FIVB stated that when one sport offers a good
spectacle “the companies come by themselves to participate; the
television intervenes, the printed media communicates the results;
there still are federations that do not work in attracting the
attention of the means of communications and that is the reason
why the press don’t divulge in the proper way and the reason why
some sports stay in the anonymity.”
The International Volleyball Federation has attained such
prestige, even surpassing that of the International Olympic
Committee. Recently, the FIVB purchased, with its own resources,
for its headquarters, a castle at the banks of Lake Leman in
Switzerland. Now fully refurbished, it is next to be inaugurated
with the participation of the authorities of the local Canton of
the European country; the castle is next to the Olympic Museum,
built in a lot of 10,000 square meters. A real wonder!
The FIVB is about to start a very interesting communications
program because “the only thing that volleyball lacks is to have
more spaces and we are reaching that goal within 140 countries;
all Europe covered up the past World Championships, and now we
want our sport to enter the circle of privileged sports, like
tennis, basketball and soccer, penetrating the sport pages of
newspapers; a very big hard work is needed,” remarks this Mexican
leader.